musicguru added value

musicguru customizes our services to your specific needs. In addition to our music scheduling skills, we apply our decades of programming, consulting and research experience to every project, to ensure your greatest success.

Here are examples of incremental value musicguru can provide to you.

• Participate in planning projects or observe research presentations
  • If you’re fielding a music test, include musicguru in the discussions and analysis so that we have a better understanding of the data and your music scheduling objectives.
• Collaborate with on-site programmers, consultants and researchers
  • Have musicguru participate in your strategy sessions to take full advantage of our expertise when it comes time to fine-tune your clocks, categories and rules.
• Utilize research and ratings data to help execute music objectives
  • Provide musicguru with all the facts at your command to give us the ability to make your music scheduling software package work harder and even more effectively for you.
• Cross-reference scheduled music with monitored airplay
  • If your station is monitored and you subscribe to a monitoring service, musicguru can add another layer to our analysis, by comparing what is scheduled to what actually gets played. This assessment may allow you to schedule fewer songs in some hours of the day and determine how much time you should spend reconciling your logs after the music hits the air.